TPE

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Sub FormatThePhrase()

Dim oSl As Slide
Dim oSh As Shape
Dim lStartPos As Long
Dim sSearchPhrase As String

' EDIT THIS TO REFLECT THE PHRASE YOU'RE LOOKING FOR
sSearchPhrase = "my phrase"

For Each oSl In ActivePresentation.Slides
    For Each oSh In oSl.Shapes
        If oSh.HasTextFrame Then
            If oSh.TextFrame.HasText Then
                lStartPos = InStr(UCase(oSh.TextFrame.TextRange.Text), UCase(sSearchPhrase))
                If lStartPos > 0 Then
                    ' one example of how you can change the text formatting
                    ' do whatever else is needed here:
                    oSh.TextFrame.TextRange.Characters(lStartPos, Len(sSearchPhrase)).Font.Bold = True
                End If
            End If
        End If
    Next
Next

End Sub